Episode 5: Content that Connects and Converts (Part 1 – The Know Factor)


  • You’ve heard it before, your audience has to know, like, and trust you. But, have we ever stopped to think what that really means?
  • Just like your goals, your content is one of those things that you really want to be aligned to your mission and purpose so that it truly connects to your audience at a deeper, emotional level. Get this wrong and your marketing efforts will fail.
  • For this new training series we’re starting in Organic Reach X, we will break down what it means to apply the know, like, and trust factor to your content so that it attracts the right people in your business.
  • In this episode (episode 5), we will focus only on the know factor. Let’s dig in!
  • If you’re listening to this via your podcast app, be sure to download the slides and follow along. You may also watch this same training on our Youtube channel. Check out the show notes for the resources and the links.
  • Watch the full episode with visuals on our Youtube channel by clicking HERE.
  • Download the slides by clicking HERE.

About the Authors


From bankruptcy to being a vortex of abundance, Anna’s unique combination of spiritual and business gifts helps you find the balance to design your dream lifestyle.


From security guard turned entrepreneur and business coach, Mubarak brings out your innate potential through his outstanding ability to ask the right questions to bring you to your next breakthrough